Psychology Meets Digitalisation
The HEART project represents a pioneering effort to transform how psychological support is delivered to breast cancer patients and their families in Bulgaria, combining cutting-edge digital technology with compassionate human care.
Our Vision
A future where every breast cancer patient in Bulgaria has immediate, seamless access to professional psychological support — where emotional wellbeing is recognized as fundamental to successful treatment and recovery.
Our Mission
To bridge the gap between diagnosis and emotional support through innovative digital solutions, ensuring patients receive help exactly when they need it, while building the evidence base for systemic change.
How HEART Works
LIFE App Enhancement
Building on the existing LIFE digital diary app, we integrate psychological screening tools that reach patients at critical moments in their journey.
Analyse Yourself Integration
Connecting with the Analyse Yourself platform enables validated mental health assessments and personalized feedback for each participant.
Centre for Psycho-Oncology
A network of certified specialists provides the human expertise that transforms screening results into meaningful, compassionate care.
Project Objectives
Digital Integration
Seamlessly connect the LIFE app with Analyse Yourself platform to create a comprehensive digital mental health screening system for breast cancer patients.
Early Detection
Implement automated psychological screening to identify anxiety and depression symptoms at the earliest possible stage, when intervention is most effective.
Professional Support
Establish direct referral pathways to certified psycho-oncology specialists, supported by a voucher system to ensure accessibility.
Capacity Building
Train young professionals (18-29) in patient communication and support coordination, building sustainable expertise for the future.
National Research
Generate the first comprehensive national data on psychological wellbeing among breast cancer patients, caregivers, and the general population.
Systemic Change
Create an evidence base to advocate for policy changes that make psychological support a standard part of oncology care in Bulgaria.
Why It Matters
Breast cancer affects not just the patient, but entire families. Psychological distress can significantly impact treatment adherence, recovery outcomes, and quality of life. Yet in Bulgaria, mental health support remains largely disconnected from oncology care. HEART aims to change this reality — one patient, one family, one data point at a time.